Air Canada drops Charleston for 2027 as Canadian visits fall 48 percent

Air Canada will not resume its seasonal Toronto to Charleston route in summer 2027, reversing an earlier plan, and is cutting several other U.S. routes while citing weaker demand. Cellphone data analyzed by the University of Toronto School of Cities shows Canadian visits to Charleston down 48 percent year over year, with Myrtle Beach down 65 percent and Hilton Head down 55 percent.

Why this matters here

International visitors are only about 5 to 10 percent of South Carolina's tourism market, but that spending is concentrated in shops, restaurants and tours. A softer visitor mix is a reason to work your regional and repeat customers harder this winter rather than wait on the airport.